Explore our Top 10 curated Toothpaste—evaluated based on Cavity Protection, Gentle on Gums, Flavor and Ease of Use, Value for Money and more. Use our prompt box below to refine your need or look for additional products.
High quality kids toothpaste with fluoride and natural ingredients
Hello Kids Wild Strawberry Fluoride Toothpaste
$11.98
LushLife Pick
Customer Sentiment
Customers appreciate the pleasant strawberry flavor, natural ingredients, ADA‑accepted fluoride protection, and vegan/cruelty‑free formulation, though some express concern over fluoride ingestion risks and reference past labeling recall or unverified heavy‑metal claims.
Pros and Cons
Pros
ADA‑accepted fluoride formula prevents cavities and strengthens enamel
Pleasant natural strawberry flavor encourages brushing
Free from SLS, dyes, artificial sweeteners, parabens, triclosan, gluten
Vegan and cruelty‑free (Leaping Bunny certified)
Contains natural sweeteners xylitol and stevia
Polishes and brightens teeth gently
Cons
Contains fluoride—risk if swallowed by young children; supervision required
Recall in 2023 due to labeling mix‑up (fluoride content not disclosed on tube)
Lawsuits allege marketing may encourage ingestion by children
Some consumer concerns (unverified) about heavy metals in certain flavors (e.g., watermelon)
Free from dyes, artificial flavors, artificial sweeteners, parabens, triclosan, microbeads, mint
Gluten‑free
Vegan and Leaping Bunny certified (cruelty‑free)
Made in USA
BPA‑free tube
Top Vetted Retailers
Fluoride toothpaste with fun Bluey character packaging
Colgate Bluey Kids Toothpaste with Fluoride Cavity Protection
$3.49 - $6.92
Customer Sentiment
Parents consistently note that the Bluey packaging and mild bubble‑fruit flavor make brushing more enjoyable and motivate children; the ADA‑accepted fluoride formula and sugar‑free, gluten‑free composition are appreciated; some users report the flavor is unexpectedly minty or spicy; a few express concern over dyes; overall sentiment is positive with minor flavor and ingredient caveats.
Pros and Cons
Pros
Clinically proven fluoride cavity protection
ADA accepted for children’s use
Sugar‑ and gluten‑free formula
Fun Bluey packaging encourages brushing
Mild bubble‑fruit flavor is generally well liked by kids
Enamel‑safe and freshens breath
Cons
Some children find flavor too minty or ‘spicy’ despite bubble‑fruit labeling
Contains dyes that some parents object to
Flavor may be misleading compared to expectations
Not suitable for children under age 2
Key Features
Fluoride formula clinically proven to fight cavities
ADA accepted children’s toothpaste
Sugar‑free
Gluten‑free
Enamel‑safe
Mild Bubble Fruit (bubble‑gum) flavor
Fun Bluey character packaging
Tube packaging that can stand up
Designed for children ages 2 and up
Protects enamel and freshens breath
Top Vetted Retailers
ADA-accepted toothpaste for kids with cavity protection
Colgate Kids Cavity Protection Bubble Fruit Toothpaste
$2.69 - $8.57
Customer Sentiment
Parents appreciate the fun Bubble Fruit flavor and ADA‑accepted cavity protection for kids, while adult users value the multi‑benefit Total Whitening formula for breath, gum, and stain control; some users report sensitivity or dislike of recent formula taste changes.
Pros and Cons
Pros
ADA‑accepted for both products indicating safety and efficacy
Fluoride formula clinically proven to fight cavities (Kids)
Multi‑benefit protection including gingivitis, plaque, tartar, breath and whitening (Total Whitening)
Gentle surface‑stain whitening without harsh abrasives
Sugar‑free and gluten‑free (Kids)
Fun flavor encourages brushing (Kids)
Cons
Kids version requires supervision to minimize swallowing
Total Whitening may cause sensitivity in some users (reported in reviews)
No explicit RDA value provided
Some users report formula/taste changes negatively affecting experience
Parents consistently praise the unicorn design and strawberry flavor for making brushing fun, note the natural ingredients and fluoride anticavity benefits, appreciate the pediatrician recommendation and clean‑ingredient profile, while some mention that the flavor isn’t universally liked and freshness doesn’t last long.
Pros and Cons
Pros
Effective anticavity fluoride protection
Encourages brushing with fun unicorn design
Natural strawberry flavor appeals to kids
Free from many unwanted additives
High percentage of naturally sourced ingredients
Pediatrician recommended
Cons
Some children dislike the strawberry flavor
Flavor may not freshen breath long‑lastingly
Not suitable for children under 2
Requires supervision under age 6 to prevent swallowing
Stage 3 formula for ages 2–10 independent brushers
Pediatrician recommended
Made in USA or imported
Top Vetted Retailers
+1
Color-changing toothpaste for kids with fluoride protection
Crest Advanced Kid's Color Changing Fluoride Toothpaste
$12.97 - $22.45
Customer Sentiment
Parents consistently report that the color‑changing feature makes brushing more fun and encourages longer brushing, though some note the effect is subtle or inconsistent; flavor is generally well‑liked but occasionally described as spicy; a few users experienced irritation or staining; overall sentiment leans positive with trust in Crest’s effectiveness and fun design.
Pros and Cons
Pros
Fun color‑changing feature motivates longer brushing
Effective fluoride anticavity protection
Popular bubble‑gum flavor kids enjoy
Trusted Crest brand with ADA acceptance
Convenient flip‑top, vertical tube design
Encourages dentist‑recommended brushing time
Cons
Color change may not occur reliably depending on brushing strength or toothbrush type
Some children dislike taste or find it “spicy”
Contains sodium lauryl sulfate which may cause irritation or canker sores
Reports of staining sinks or surfaces
Marketing under scrutiny due to fluoride ingestion concerns
Key Features
Color‑changing formula (blue to pink in ~2 minutes)
#1 dentist‑recommended kids toothpaste brand in US
Encourages brushing up to 2× longer
Flip‑top tube, stands vertically
Enamel‑safe
ADA Seal of Acceptance (on 2‑pack)
Top Vetted Retailers
Premium kids toothpaste with fluoride and natural ingredients
Hello Dragon Dazzle Kids Toothpaste
$4.46 - $9.18
Customer Sentiment
Customers consistently praise the fun flavor, clean ingredients, and effectiveness in encouraging kids to brush, though a few note the cap can be hard for children to open and some find the taste unusual.
Pros and Cons
Pros
Fun blue raspberry flavor encourages brushing
Contains fluoride to help prevent cavities and strengthen enamel
Clean‑label formulation (no SLS, parabens, dyes, artificial sweeteners or flavors)
Vegan and gluten‑free
High average ratings across retailers (around 4.8/5)
Appealing packaging with sparkles
Cons
Cap may be difficult for children to open (reported by a verified purchaser)
Some children may find the taste unusual or artificial
Price varies and can be higher at some retailers
No official safety certifications or awards found
Key Features
Blue raspberry flavor
Contains fluoride for cavity prevention and enamel strengthening
Formulated with xylitol and stevia
Natural flavor and sparkles
Free from artificial sweeteners
No artificial flavors
No preservatives
SLS‑free
Paraben‑free
Dye‑free
Spicy mint‑free
Gluten‑free
Vegan
Cruelty‑free (not tested on animals)
Top Vetted Retailers
Effective fluoride toothpaste with gentle formula
ACT Kids Anticavity Fluoride Toothpaste
$3.49 - $4.19
Customer Sentiment
Customers consistently praise the bubble‑gum flavor for motivating kids to brush, note the toothpaste’s effectiveness in cavity prevention and enamel strengthening, appreciate the convenient flip‑cap packaging, and find it gentle on young teeth; however, some report the flavor is too sweet or disliked by certain children, and a few mention limited flavor options.
Pros and Cons
Pros
Effective fluoride formula helps prevent cavities and strengthen enamel
Appealing bubble gum flavor encourages kids to brush
Stand‑up tube with flip cap is convenient and reduces mess
Gentle on young teeth and gums
Highly rated by users (around 4.6/5)
Cons
Flavor may be too sweet or unappealing to some children
Not suitable for children under 2 without dentist approval
Limited flavor variety may not suit all preferences
Some parents report children dislike the taste
Key Features
Contains sodium fluoride for anticavity protection
Strengthens developing teeth by restoring key minerals
Repairs weakened enamel
Great‑tasting bubble gum flavor to motivate brushing
Freshens breath and reduces halitosis
Stand‑up tube with flip cap for easy, mess‑free use
#1 dentist‑recommended kids rinse brand (as per packaging)
Top Vetted Retailers
Fluoride toothpaste with enamel protection features
Sensodyne Pronamel Kids Toothpaste Berry Twist 4 oz
$4.29 - $4.99
Customer Sentiment
Parents appreciate the fun flavor, enamel protection, and gentle formula, though some express concern about artificial coloring and sweetness; overall sentiment across retailers is positive with high ratings.
Pros and Cons
Pros
Provides enamel‑strengthening fluoride protection
Fun berry‑mint flavor encourages brushing
Free from sugar, SLS, parabens, gluten
Gentle on enamel and designed by dentists
Recyclable packaging
Cons
Contains artificial coloring (Red 40) which some parents avoid
Flavor may be too sweet for some children
Not suitable for children under 2
Some users dislike the artificial color
Key Features
Fluoride anticavity (sodium fluoride 0.254%)
24‑hour cavity protection with twice‑daily brushing
2× stronger defense against acid erosion
Natural berry flavor with a twist of mint
Free from sugar, SLS, parabens, gluten
Gentle on enamel
Designed by dentists for children
Recyclable packaging
Made in the USA
Top Vetted Retailers
ADA accepted natural fluoride toothpaste for kids
Tom's of Maine Wicked Cool Toothpaste
$4.99 - $9.15
Customer Sentiment
Customers consistently praise the mild mint flavor, natural ingredients, and cavity‑fighting effectiveness, while noting occasional packaging cap issues and some confusion over age labeling; overall sentiment is positive with emphasis on taste, gentleness, and natural formulation.
Pros and Cons
Pros
ADA‑accepted for cavity prevention and enamel strengthening
Mild mint flavor that is not overpowering for kids
Natural ingredients with no artificial preservatives, colors, or flavors
Recyclable packaging and cruelty‑free
Highly rated by users for effectiveness and taste
Suitable transition from fruity to mint flavors
Cons
Cap packaging can be difficult for children to open
Some confusion over age labeling on packaging
No fluoride‑free version available in this flavor
FDA warning about manufacturing water contamination (no recall)
Key Features
ADA Seal of Acceptance for cavity prevention and enamel strengthening
Fluoride active ingredient (sodium monofluorophosphate)
Mild mint flavor suitable for children transitioning from fruity flavors
No artificial preservatives, colors, or flavors
Recyclable tube (blue recycling flag)
Cruelty‑free and not tested on animals
Naturally derived ingredients
Contains fluoride for anticavity protection
Top Vetted Retailers
+1
Fun color-changing toothpaste for kids with cavity protection
Parents frequently note that the color‑changing feature makes brushing more fun and helps kids brush longer, though some report the change is subtle or inconsistent; the bubblegum flavor is generally popular, but a few children find it too spicy or dislike it; some users mention minor issues like sink staining or irritation from ingredients; overall sentiment leans positive with emphasis on engagement and cavity protection.
